Darren Jasieniecki

Year End Report Brochure – 2024

Challenge:

Create a visually striking year-end report that celebrates the team’s data and research accomplishments over the past year. This brochure will serve as a dynamic, graphic-forward showcase of milestones, insights, and achievements, emphasizing visual storytelling over dense text. Key elements include:

  • Dynamic Data Visualization: Infographics, charts, and bold visual representations of key metrics to engage and inform at a glance.

  • Minimal Text, Maximum Impact: Utilize concise captions, headers, and callouts to guide the viewer through the content without overwhelming them with details.
  • Interactive Features: Links for deeper dives into specific data points or case studies for digital versions.

This report will not just convey information but also tell a compelling story of the team’s impact, reinforcing its value and accomplishments in a visually memorable way.

Role:
Overall Creative Direction
Graphic Design & Illustrations
Project Management
Copywriting

 

 

Brand-Aligned Design: A cohesive design that reflects the Data and Analytics brand identity, with a focus on a polished and professional color palette dominated by shades of blue

 

Showcasing Excellence: Dedicated sections for highlighting major projects, groundbreaking research, and innovations, paired with sleek, modern visuals.