Challenge: Develop a brief social media video that introduces the features of the new NIC website.
Responsible for: Creative Direction Animation Copywriting Graphic Design
Original Storyboard
Leveraging the sleek layout and cohesive brand identity of the new website, I crafted a compelling, attention-grabbing video that showcases the website’s main areas and innovative features.
The presentation was crafted to mirror and enhance the new website design, incorporating a thoughtful palette of greens, blues, and maroons to infuse it with dynamic and colorful energy. This cohesive color scheme reflects the website’s fresh, modern aesthetic, ensuring a visually engaging experience for the audience.